Poetics Today 2003 24(4):759-780; DOI:10.1215/03335372-24-4-759
Duke University Press
Part I: The Nature of the Thing |
Materialism and the Book
David Ayers
English, Kent
ABSTRACT
Contemporary materialist theory is converging with the study of material
culture, as evidenced by increasing attention given to the book as a material
object produced, circulated, and consumed as a commodity. It is, however,
problematic to conceive of the book as a material object, since writing itself
cannot be straightforwardly conceived as a material thing, as Derrida has
shown. Moreover, it is difficult to conceive the book as a commodity, since
the notion of the commodity is also problematically rooted in the notion of
the material, as can be established by reference to Marx and Benjamin. To
consider the materiality of the book we need in place an architext of
the use of the terms matter and materiality in theoretical
thought. These terms are central but elusive, even when they are consciously
thematized, as they are, for example, in the work of Judith Butler. This
elusiveness arises only partly because the distinction between Cartesian and
Aristotelian matter is forgotten, but mainly because these terms are used in
an approximate fashion by Marx, who is the principal source of this vocabulary
in contemporary theory. We should treat the term matter with the same
skepticism we employ when dealing with other idealist concepts, not as their
preconceptual other and redemption.

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Copyright 2003 by Porter Institute for Poetics and Semiotics, Tel Aviv University